Minutes TC 03/22/2010MINUTES FROM REGULAR SESSION TOWN COUNCIL MEETING FOR THE
TOWN OF TROPHY CLUB
LOCATION: 100 MUNICIPAL DRIVE, TROPHY CLUB, TEXAS
Monday, March 22, 2010 7:00 PM
Svore Municipal Building Boardroom
STATE OF TEXAS §
COUNTY OF DENTON §
The Town Council of the Town of Trophy Club, Texas , met in a Regular Session on Monday, March 22,
2010. The meeting was held within the boundaries of the Town and was open to the public
TOWN COUNCIL MEMBERS PRESENT:
Connie White Mayor
Glenn Strother Mayor Pro Tem
Susan Edstrom Council Member
Philip Sterling Council Member
Bill Rose Council Member
STAFF AND GUEST(S) PRESENT:
Brandon Emmons Town Manager
Stephen Seidel Assistant Town Manager
Lisa Hennek Town Secretary
Patricia Adams Town Attorney
Scott Kniffen Police Chief
Danny Thomas Fire Chief
Linda Thoms Financial Analyst
Mayor White announced the date of March 8, 2010, called to order and announced a quorum at
7:00 p.m.
Trophy Club MUD No. 1 Joint President Dean Henry called to order and announced a quorum.
Trophy Club MUD No . 1 Attendees :
Joint President Dean Henry
Joint President Jim Budarf
Director Jim Hase
Director Kevin Carr
Director Steven Kohs
Director Jim Thomas
Director Gary Cantrell
Invocation offered by Mayor Pro Tern Strother.
Pledges led by Council member Sterling.
CITIZEN PRESENTATIONS:
No speakers addressed the Council
REGULAR SESSION
Town Council Minutes dated March 22 , 2010 1
Mayor White moved up Item 2 .
2. 2010-163-T Mayor White to present an annual state of the Town message, which shall include
setting out needs and goals for the Town; discussion of same.
Mayor White presented an annual state of the Town message. (See attached.)
No action taken .
1. 2010-166-T Consider and take appropriate action regarding the SEMO report and/or the
Intergovernmental Contract for Employee Services between the Town of Trophy Club and
TCMUD1.
Mayor White stated that the SEMO's proposal for Option 2 would be an option with less impact to the
Town . White summarized Option 2 as a lease agreement between the Town and TCMUD1, where
TCMUD1 will have total control over the current 100% TCMUD1 funded employees, they will have their
own Finance person solely dedicated to TCMUD1 and will absorb HR with their current staff. Option 2
allows for TCMUD1 to contract for services for IT and allows the Town to continue processing payroll for
all employees . Additionally , Option 2 will allow TCMUD1 employees to continue to receive Health
Insurance and TMRS under the Town's Coverage. Mayor White stated that there is a Joint Session
scheduled on Wednesday ; however hopes that a conclusion may be reached tonight.
Council member Edstrom asked how this proposal differs from the current agreement and asked Mayor
Pro Tem Strother or Council member Rose to provide an update from their meeting with the SEMO
Committee.
Mayor Pro Tem Strother explained that the contract for services was further defined at the meeting.
TCMUD1 will have one Finance person (a point person) directly reporting to the TCMUD1 District
Manager Robert Scott. A contract for services will be negotiated at an agreed amounUcost for additional
services or expertise from the Town's Finance Department.
Council member Rose added that there are minor details that still need to be worked out. Rose
suggested an Administrative Agreement regarding the benefits that will be offered to TCMUD1
employees . The big picture is the final cost to the residents with the key impact of the benefit the
residents are receiving from Solana.
Town Manager Emmons stated the numbers provided do not include Fire/EMS as Fire/EMS is still
undetermined . Emmons said that he presented an estimated cost of $18 ,000, which was negotiated at
the off site meeting with the SEMO Committee, Mayor Pro Tem Strother and Council member Rose and
will now be computed at an hourly rate . Under this scenario TCMUD1 will pay the Town 100% for IS,
Emergency Administrative Assistant and Permitting , basically one half of what they are paying now .
Council member Rose commented that part of the confusion resulted from when Town Manager Emmons
and Mayor White met with a different group of TCMUD1 that he and Mayor Pro Tem Strother met with .
Rose confirmed that TCMUD1 is not interested in an SLA and does not want to go into that much detail.
Council member Edstrom questioned what support services the District Manager would have control over
and would it be control or only input. Edstrom said that the SLA is not just a cost agreement but also a
service which protects the Town, TCMUD1 and the employees . The SLA is necessary so that all are
aware of the agreed expectations and will help alleviate issues that have occurred in the past. Edstrom is
concerned about the entity control over support services where an employee has two bosses .
Mayor White asked the Council if they could agree in principal and then negotiate the details
Town Council Minutes dated March 22, 2010 2
Council member Edstrom questioned HR. TCMUD1 Director Hase explained that TCMUD1 would absorb
HR with their existing employees as it is not a full-time job on the TCMUD1 side. The salary
administration, disciplinary action, expertise would come from whomever TCMUD1 designate. Hase
stated that TCMUD1 wants responsibility of Finance and HR outside of the Town and that there is an
advantage to the Town residents if a support services contract can be negotiated. After their meeting
with the Mayor and Town Manager the SEMO Committee went back and decided that there was benefit
to having a Permit Clerk and EMS Secretary.
Town Manager Emmons clarified that TCMUD1 would only provide HR to the 100% TCMUD1 funded
employees. The Town would continue to provide HR to the shared employees, Fire/EMS and the 100%
funded Town employees. TCMUD1 is proposing to handle Finance with the current employees they have
and would like the Town to consider an hourly contract price for help they may need from Finance
Director Kathy DuBose regarding the audit and other financial problems should they come up.
TCMUD1 Director Carr stated that the consultant services needed from the Finance Director would be
scheduled based on Kathy DuBose's availability; therefore the TCMUD1 prefers an hourly rate as
opposed to a flat fee
Mayor Pro Tem Strother stated that the one point all (Town and TCMUD1) can agreed on, is that the
operations of the Town and TCMUD1 are very intertwined and therefore it is in everyone's best interest to
work together.
TCMUD1 Joint President Henry stated that the details need to be worked out soon as there are only six
months remaining to complete this transition.
Council member Edstrom cautioned that the personnel policies need to be administered equally from
entity to entity as all employees, regardless of funding are in essence family.
Council member Sterling thanked the group for the discussion as he was not privy to the other
discussions with the SEMO Committee.
TCMUD1 Director Carr clarified that the MUD employees are not paid out of the tax rate. This is the
same thing that occurs in private sector, when a company loses a contract, they have to streamline and
possibly cut positions in order to create efficiencies. Both entities need IT for the servers and licenses
and neither need to incur that additional expense
Town Manager Emmons clarified under this option there is will be one employee from the Finance who
will be shifted into TCMUD1 and five employees, three from Finance, the HR Coordinator and the Town
Secretary/HR Manager will become 100% Town funded.
TCMUD1 Jim Hase stated that if the Town Manager is concerned that TCMUD1 may come back next
year and decide that they will not fund the Permit Official or the Finance employee, they are happy to sign
a ten year contract for Administrative Services.
Council member Rose questioned how the HR policies will be enforced and how the insurance benefits
will be represented with two different HR Departments. Town Manager Emmons said that the policies will
need to rewritten to reflect the new agreement. There are issues and details regarding the Town
Personnel Policy and insurance benefits that need to be vetted out regarding the 100% TCMUD1 funded
employees as it relates to potential liabilities to the Town.
Town Attorney Adams said that she needs to understand the business points in order to draft a
document.
Motion made by Edstrom, seconded by Rose moving Council consensus with option 2, as outlined in the
SEMO memo included in the packet, with the separation of TCMUD1 operational employees and one
Finance employee to be moved to the TCMUD1 side, will work on the points as it relates to the HR
Town Council Minutes dated March 22, 2010 3
function, including but not limited to rewriting support materials and guidelines under which both sets of
employees will operate, that we will continue with joint health insuranceITMRS for all employees,
Fire/EMS will remain under the Town's prevue, the Town will provide a contract for services for IT,
Administrative functions and Finance will be contracted as needed at an hourly rate .
TCMUD1 and Council agreed to meet again as the SEMO Committee and two Council members in order
to work out the finite details. Council requested updates regarding the discussions/negotiations from the
meetings.
Motion passed unanimously without further discussion.
Mayor White cancelled the Joint Session scheduled for Wednesday, March 24, 2010.
3. 2010-165-T Police Chief Kniffen to provide an update regarding the Bike Safety Day conducted
by the Trophy Club Police Department's Bike Patrol at Lakeview Elementary School on March
8,2010; discussion of same.
The Trophy Club Police Department's School Resource Officer and Bike Patrol conducted a Bike Safety
Day at Lakeview Elementary School March 8, 2010. School Resource Officer Keith Burris, along with Bike
Patrol Officers Jeff Rocha and Kyle Meeks taught the students proper bike safety procedures, proper
hand signals and showed them various safety equipment every bicycle should have . A total of 317
students from Kindergarten through 41h grade attended the event during their physical education period.
The students were shown various scenarios where hand signals were needed as well as what to do when
a bicyclist approached an intersection. After the scenarios the students were asked to demonstrate their
knowledge at various set up practical stages.
Part of the instruction that was taught were the ABCs of bike safety ; check the bike for proper tire
inflation, making sure the brakes were in proper working order and correct chain tension. After the
students demonstrated their knowledge of the rules, hand signals and the ABCs, the officers handed out
multi-colored reflective stickers for the kids' bicycles and helmets . Officer Burris stated he felt the day was
a success and is looking forward to the next event which is scheduled for 3:00PM May 21, 2010 at Beck
Elementary School in Trophy Club.
4. 2010-149-T Consider and take appropriate action regarding financial and variance report
dated: a. February 2010.
Town Manager Emmons introduced Linda Thoms, Financial Analyst , standing in for Finance Director
Kathy DuBose .
February 2010 monthly financial report is presented in a format that provides the comparison of monthly
and year to date actual amounts to the current fiscal year budget. The accompanying variance report
provides an explanation of actual fiscal year to date revenues and departmental expenditures which vary
more than 10% from the percent of the fiscal year lapsed Total expenditure is 35 .5%; the majority of the
expenditures come in during the summer months
Mayor Pro Tem Strother commented that the nation-wide sales tax is down and asked Town Manager
Emmons if he sees this as a substantial impact. Town Manager Emmons explained that the Town will be
in the arears with the reporting system, still a bit low, but better than it appears in this report and that the
Franchise fees will be alright.
Motion made by Strother, seconded by Rose to approve the financial and variance report dated February
2010
Town Council Minutes dated March 22,2010 4
Motion passed unanimously without further discussion.
5. 2010-152-T Receive and consider the recommendations of the 2009 Volunteer Citizen of the
Year Committee and take appropriate action as necessary.
Bob Downey, 531 Indian Creek Drive -Explained that very few nominations were received. The
Committee would like to start the process earlier next year and will encourage the Town Boards, Schools
and Churches to participate as there are a lot of worthy recipients who do not get recognized. Mr.
Downey requested that the Council consider changing the Adult categories of Civic and Philanthropic
back to one category.
Mayor White announced the following recommendations
Philanthropic Category -Deandra Pugh
Civic Category -Larry Lentzner
Teenage Category -Brittney Fluty
Recipients will be honored at the April 12, 2010 Town Council meeting.
Motion made by Edstrom, seconded by Strother to accept the Citizen of the Year Committee's
recommendation.
Council member Sterling thinks merging the Adult categories is better. The Council will discuss the
revisions to the process at a later date.
Motion passed unanimously without any discussion.
6. 2010-136-T Consider and take appropriate action regarding a request from TCMUD1 for a
temporary use to place an Arch Building and Mobile Home on the South Parking Lot of the
Trophy Club Country Club for a period not to exceed eighteen months.
Town Manger Emmons advised that this request will allow the Country Club a Special Use Permit to
place an arch building and mobile home on the south parking lot.
Fire Chief Thomas stated that the tent will house the equipment and the staff will stay in a module home.
The tent is not heated, which should not be a problem considering it is spring. There will be electricity in
the tent.
Council member Edstrom confirmed the location as where the Fourth of July celebration is staged, which
will require changing the parade route.
Mayor Pro Tem Strother confirmed the fire egress is the County Club's main entrance.
Town Attorney Adams stated that the Council is approving the Special Use Permit only; it is up to the
County Club to work out the details.
Motion made by Edstrom, seconded by Sterling to approve a request from TCMUD1 for a temporary use
permit to place an Arch Building and Mobile Home on the South Parking Lot of the Trophy Club Country
Club for a period not to exceed eighteen months.
Motion passed unanimously without further discussion
7. 2010-153-T Consider and take appropriate action scheduling quarterly Special/Joint Sessions
with Trophy Club MUD No.1 and the Town Council.
Town Council Minutes dated March 22, 2010 5
At their March 8, 200 meeting, Council asked staff to bring back a calendar of room availability in order to
schedule quarterly meetings . The calendar was included in the packet
Mayor White stated that the calendar included in the packet still included meeting dates for TCMUD2 and
Master District. The Council decided that the first quarterly Special/Joint Session should occur on
Thursday, April 22 at 6 :00 or 700 p.m.
8. 2010-161-T Consider and take appropriate action to enter into an agreement with Jacobs
Engineering for additional engineering services in connection with Trophy Club Master
Improvements Phase II.
The purpose of this item is to contract with Jacobs Engineering for additional services associated with
Trophy Club Master Improvements Phase II . TC Master Improvements Phase II was completed in mid
2009 . After completion , several construction deficiencies were identified and the Maintenance Bond
holder (Traveler's) was notified . The Contractor that performed the work is no longer in business and a
replacement contractor will be required . The engineering review and assessment will help determine the
scope of the repairs needed as we move forward to have all of the deficiencies corrected .
Town Attorney Adams said this is still open for two years from the date of bond acceptance . Town
Manager Emmons added that notice was made to the bonding company several months ago and
substantial completion was March of 2009 .
Motion made by Strother, seconded by Edstrom to enter in an agreement with Jacobs Engineering for
additional engineering services in connection with Trophy Club Master Improvements Phase II , not to
exceed $4,500.
Motion passed unanimously without further discussion.
9. 2010-156-T Town Manager's Update regarding the creation of a Code of Conduct/Ethics and
the establishment of an Ethics Commission and the Bids for the OverhilllTimberidge Drainage
Project; and discussion of the same.
Town Manager Emmons said that the Ethics Ordinance is being reviewed by Town Attorney Adams and
that there have been a series of meetings regarding the OverhililTimberidge Drainage Project. Teague ,
Nail & Perkins (TNP) created the bid which was scheduled to be opened Monday, March 15, however
only one bid was received . TNP made an addendum to extend the bid until this week in order to try and
generate more bids .
Update only , no action .
10. 2010-157-T Update from Council Member Rose regarding the March 16, 2010 TCMUD1
Meeting; discussion of same.
Council member reported on the following
-Bond issuance
-Joint-General Election Agreement amendment
-Action regarding SEMO Committee meetings
-Employment Contracts/Agreements
Update only, no action .
Town Council Minutes dated March 22, 2010 6
11. 2010-158-T Mayor and Council Updates regarding training opportunities, educational
sessions, and regional meetings; discussion of same.
l\IIayor White provided a brief update on her attendance at the following meetings and events:
-Northwest Community Partnership
-25th Town Anniversary Planning Committee
-Census Information
-Metroport
12. 2010-155-T Items for future Agenda.
No changes.
Council convened into Executive Session at 9:33 p.m.
13. 2010-159-T Council to convene into executive session pursuant to Texas Government Code,
Annotated, Subchapter 551, Section 551.074(a) "Personnel Matters, to discuss the
appOintment, employment, evaluation, reassignment, duties, discipline, or dismissal of a
public officer or employee:
(1) the annual evaluation of Town Manager, Brandon Emmons;
(2) continued employment/services of Town Manager Emmons;
(3) Potential search for new Town Manager; and
(4) Potential appointment of Interim Town Manager.
Council reconvened into Regular Session at 11 :03 p.m.
14. 2010-162-T Consider and take appropriate action regarding the Executive Session Item.
Motion made by Edstrom , seconded by Sterling to accept the resignation of Town Manger Emmons
effective April 23 , 2010 and per the Charter , Acting Town Manager Stephen Seidel will continue as such
until a full-time Town Manager is hired
Motion passed unanimously without further discussion .
ADJOURN
Motion to adjourn made by Sterling, seconded by Edstrom. Meeting adjourned at 1104 pm .
Lisa Hennek, Town ecretary A:onnie White , Mayor
Town of Trophy Club , Texas Town of Trophy Club, Texas
Town Council Minutes dated March 22, 2010 7
State of the Town
Trophy Club, March 22, 2010
Good Evening Everyone. It is my honor and privilege to be your Mayor and to deliver this
first State of the Town Address.
Our citizens voted last year on many charter changes, two of which state that the Council is
to develop Goals and Strategies by the end of January and that the Mayor is to give a State
of the Town Address which shall include setting out needs and goals. The Goals and
Strategies were developed and will be an integral part of my presentation.
First, however, I want to take the opportunity to acknowledge and thank my fellow City
Council members for their dedication and commitment to our Community. Mayor Pro Tem
Glen Strother, Councilwoman Susan Edstrom, Councilman Philip Sterling, Councilman Bill
Rose. Councilwoman Kathleen Wilson recently resigned from the Council due to an
anticipated move, but it is important that we recognize her as well for her integral role,
particularly in the development of our Goals and Strategies.
As a team, we have come together with different ideas, different beliefs and different points
of view. This has not always made for the easiest discussion, but it is certainly lively and
allows us to evaluate any issue 'thoroughly' from multiple perspectives allowing us to make
informed decisions in the best interest of the community.
As you know, Trophy Club has a Council-Manager form of government. This requires a
strong, professional City Manager and competent, committed staff. We have that in Brandon
Emmons. He has built a strong staff of individuals who are committed to what is best for
Trophy Club and give their all to that end. I am very appreciative of Brandon and the
employees and their efforts to make a difference in our town each and every day.
I would like now to provide a brief recap of some of the highlights of the past year
Finance: Turnover in the Finance Department presented a number of challenges, however
just one year ago we hired a new Director of Finance - Kathy DuBose. Kathy and her staff
have done an outstanding job of getting things back on track and we had a very smooth
audit for the fiscal year 2008-2009. The following illustrates some of the financial highlights.
The Year End General Fund Balance was $2 million, reflecting an increase of $140K. This
General Fund Balance is 37% of expenditures, a figure which should be a significant asset
when we apply for bond rating in the next few months.
Year end revenues were under budget by $230,000, resulting from shortfalls in Licensing
and Permits, Sales taxes and Investment income. (Higher but partially offset by increase in
ad valorem taxes and fines)
Year end expenses were under budget by $476,000, resulting from salary, supply and
equipment savings in all departments, along with some savings in engineering based on
reduced permits.
This is a message we all can appreciate. While our revenues were lower than planned, we
were able to carefully monitor and reduce expenses to more than compensate for the
shortfall. As a result, we were able to offset a capital expense on streets for $105,000 and
add $140K to General Fund Balance with only minimal impact to operations.
Residential Growth was a very positive factor in the past year and continues to be so this
year, irrespective of the market downturn.
193 homes were permitted in the last fiscal year, with a value of 64.1 million. In the first 5
months of this year, there have been 98 permits with a value of 42.6 million. At this rate,
we should see more than 200 homes this year. While this is exciting and hopefully will
continue for some time, we must be cautious and recognize that new growth brings new
expenses as well. We cannot rely on the 'bubble' of new permitting revenues to offset those
long term expenses.
Parks have been at the forefront for much of this year. Improvements were made at
Harmony Park with the addition of an 85-space parking lot and expanded restroom facility.
Designs have been underway for two new parks and citizens voiced their support and
brought forward a bond proposal to enable the building of new baseball fields, a splash
park, a dog park and more. Based on the approval of that bond issue - pretty amazing in
tight times, but indicative of the support our citizens have for this community - we are
moving forward and have already begun construction of the Splash Park with the goal to
have it open for the July 4th weekend. (Not sure what things like snow in March could do to
that, but we are planning for that opening).
A strong school district is a must for attracting and keeping residents in a community. We
certainly have that in NISD. The three existing schools in Trophy Club; Lakeview, Samuel
Beck and Medlin Middle School are all designated as Exemplary! Last August Byron Nelson
High School opened to 9th and 10th graders with a plan to expand to 11th grade this
coming year and 12th grade the next. This state of the art, energy efficient building houses
a group of students and staff who are nothing short of amazing. I don't know how many
fully realized the positive impact of having a high school right in our town. I know I have
been very pleasantly surprised at the excitement generated and the involvement the school
has already had in our community.
With the construction of Byron Nelson High School, it became imperative to provide
accessibility and thus Bobcat Boulevard was designed as a joint project with Denton County,
NISD, Roanoke, Trophy Club and Centurion-American. Trophy Club Town Manager Brandon
Emmons managed the project and we are proud to say it was an excellent example of
working together and it came in under budget and on schedule. Construction is now
proceeding on the 377 connection which should be complete in May.
I must warn you, however, the state has still not authorized a traffic light at that
intersection. They do not see the demand - I believe they will very shortly!
Community Events and programs is another area where we have made great strides this
year. We added two new events, an Easter Egg Hunt and the PetFest. Both of which were
very popular and our Easter Egg Hunt this coming Saturday will be even better! Other
events were enhanced or expanded, Fourth of July saw the largest parade in some time -
and Byron Nelson students participated before the school was even open! The Christmas
Tree Lighting included a parade for the first time which was wonderful and very well
attended even though it was freezing! The Summer Adventure Camp has been very popular
and made a profit for the first time last summer. The schedule published for the coming
season makes me wish my children were young again and could have that opportunity!
While it is fun to look at growth and events, we must also keep in mind our Public Safety
Services. On the recent Customer Satisfaction Survey, (a new initiative implemented this
year) Public Safety received the highest Satisfaction ratings with 89% Satisfied. (Note
Streets Maintenance and Medians were right behind them with 87%!) Our Public Safety
personnel, which include Police/Fire and EMS are some of the best. I am proud of the
proactive efforts they have made to ensure the safety and security of our town, including
expanded citizen involvement, proactive investigation and enforcement, additional training -
particularly in the area of Emergency Management and much more.
Now I would like to talk for a moment about an issue that I feel is very important for all
citizens to understand. While we all recognize Trophy Club is a Great Place to Call Home, we
need to understand a bit more of what that means and what it does not mean. I would like
to point out some of the things that do make us different in the sense of presenting some
challenges; how we address those challenges will be discussed as we review the strategies
and goals.
Trophy Club is a great place to live, but not necessarily to work. Meaning that we are not
Westlake with huge corporate offices or Grapevine with the airport and other major
employers. Trophy Club is a great place to live, but not necessarily to shop and even eat
out! Meaning that we are not Roanoke with its big box stores and unique restaurants, or
Southlake with the ultimate in local shopping or Highland Village with even more stores! My
point here is that we need to recognize what we are and what our limitations are. We must
recognize that we do not have huge commercial values or major sales tax to offset the cost
of the things we want and need in our community. For example, our sales tax is around
$500K, while Westlake's is 3.4 million, Roanoke 4 million. And both of those have fewer
residents. Our residential tax represents about 1/3 of our total budget, while Roanoke's is
2%! More importantly, we must realize that we will never be like those cities. We do not
have the property for large corporate facilities and what commercial property we do have is
very limited. We must be careful to make the most of the remaining property and maximize
its value both in the near and long term, we must recognize that we must always be alert
for other revenue opportunities, and we must be very prudent in our spending for services
in our town.
Over the last few months the Council has met several times in workshops to address just
these issues and develop our goals and strategies for Trophy Club. Now I would like to
share with you what we have defined and how I believe we can proceed and succeed.
Of course we started with the Vision - A Great Place to Call Home - we debated, but came to
the conclusion that this does really represent our Vision.
The next step was to develop a Mission Statement: Accomplish the Vision through dedicated
innovative leadership, while providing superior municipal services and facilities in a highly
effective, efficient manner.
Pretty much says what we need to do!
Following the Mission we identified basic priorities, we termed them legacy priorities.
Whatever we choose to do should fall within these areas.
Town Council's Legacy Priorities
Safe and Secure
Friendly, Responsive
Clean, Well Kept
Healthy and Vibrant
Sustainable Economic Development and Strong Financial Health
Finally we come to the Goals and Objectives. I say finally, but really the most important
thing is that these are our STARTING POINT. It is one thing to define goals and objectives;
it is another to put them into play. While the Charter directed us to define these for the
upcoming budget year, we all felt they applied right now! The specific Action Plans that staff
and council will develop in the next few months will help us to define the parameters for the
budget cycle. Meanwhile, we are looking at all that we currently do in light of these goals
and objectives. You may have noticed the notations on our agenda packages identifying
which goals each item addresses.
One note, I was at a State Sponsored Training Program in Austin last December. It
encompassed two full days of different state departments providing information and
guidelines for working together in the Emergency Management Arena. While it was an
incredibly valuable class, the thing that really stuck out for me was that every different
department that spoke with us defined their role in the overall context of the Mission of
Emergency Services. They had a leader who had truly conveyed the Mission and it showed
in all they did. I truly saw the power of a clearly defined direction.
Now on to our objectives:
Goal #1 Safe and Secure Community
Maintain Trophy Club's low crime rate
Increase positive visibility through community policing initiatives
Provide superior Emergency Services
Increase citizen involvement
Community Policing Initiatives refer to how the police relate to community. The recent
bicycle safety program conducted at Lakeview Elementary is a good example. Superior
Emergency Services addresses all parts of Public Safety, and our Fire/EMS and Police work
together closely for example by training in and implementing Incident Management
Processes. This past year has shown us the importance of this coordination and we all
worked through the impact of a tornado, ice, snow, floods, fire. In the future, we hope to do
additional emergency management training through the use of planned exercises.
Citizen Involvement is important in this area as with many others. Recent classes of Citizens
Fire Academy and the upcoming class of Citizens Police Academy helps to train individuals
to provide the needed support for our personnel.
Goal #2 Business Friendly Community
Provide environment to retain/develop existing businesses
Promote new commercial opportunities
Create effective working relationships with developers and businesses
We need to work to define what we can do to help retain and grow existing businesses. This
is important not only for those businesses, but to establish a healthy environment for
attracting new businesses. We must work with our EDC Board to promote new commercial
opportunities. In reference to effective working relationships, Public/Private Partnerships are
the direction of the future, we must teach ourselves how to work in this environment and
develop those opportunities.
The Trophy Club Country Club also has a goal to improve community involvement so we see
this as a step in the right direction.
Goal #3 Community with shared vision
Forge collaborative relationships with other governmental and public entities
Create a positive regional identity
Collaborative relationships are most important in our town due to the dual government
entities. We must continue to find ways to work together with the Municipal Utility District
and provide the best value for our residents.
We have also begun to work with other entities in town such as the Trophy Club Women's
Club who is working with us on the 25th Anniversary and other areas. Likewise we are
providing meeting space for their Board Meetings.
Creating a positive regional identity is important as we are a small city and do not have
enough influence on our own to effect meaningful changes in the area. We have been and
must continue to work together with other communities to develop solutions to larger issues
such as transportation, air quality and others. While we might not immediately recognize
the value of these broader issues, we are for example a 'bedroom community' and the
ability to travel easily to places of work is critical, thus the need to support transportation
initiatives. Without these efforts we might not be seeing the support for the 114 to 170
interchange which is planned to begin at the end of this year.
Goal 4: Picturesque Town
Maintain neat and tidy appearance
Improve property maintenance standards
Be recognized for our aesthetics
The appearance of our town is part of what defines us and makes us both proud of our
home and attractive to buyers. One potential action plan here might be to create a
Beautification Committee. Many towns have this and they provide significant support.
Maintaining the town the way we would most like can be quite expensive so we need to
involve our residents as much as possible.
Goal 5: A Community in which the infrastructure supports its residents.
Develop a realistic Capital Improvement Plan
Build a premier parks system
Attract visitors to park destinations
Provide necessary resources to maintain all improvements, new and existing
We have a Capital Improvement Plan but the thing is to adequately fund it, not easy but
very important. That is what we started with the slight addition in tax rate for this year.
With the recent bond issue and the PID funds, we are well on the way to significant park
development. Athletic fields provide a venue for both home and visiting teams. The Splash
Park will be unique in the area and will definitely be an attraction. Trophy Club Park already
brings outside visitors and with future development, hopefully even more. While we wish to
develop these amenities for our own residents, attracting outsiders is needed to bring
additional revenue into our town. Maintaining all these facilities is not inexpensive and that
revenue can help.
Goal 6: A vibrant, inclusive community with involved, caring residents.
Provide superior customer services
Foster a well-informed community
Promote and support active lifestyle
Develop expanded community involvement opportunities
Expand recreational opportunities for all ages
This goal is the one most near and dear to me. It represents the essence of what I feel
about this community. Fostering communication is a critical part and one where I wish to
place particular focus. While I know we needed to cut costs last year, I think completely
cutting out the publication of the Town Newsletter from the newspaper or utility bill insert
was a mistake. We have a lot of people using the list serve, and receiving weekly updates,
but even that is only about 20% of households. We must find ways to communicate directly
with all of our residents, even if it is on a less-frequent basis.
For the first time this year Trophy Club is participating in the Governor's Fit Cities
Challenge. In support of this program, I have instituted "Walk and Talk with the Mayor,"
posting the times and locations I will be walking and inviting residents to join me. Besides
the fitness aspect, it also provides more access for anyone wishing to ask questions or offer
opinions. I hope you will take the opportunity to join me.
As I mentioned earlier, our resources and revenue opportunities are quite limited. At the
same time, we have a unique resource in our residents. We need to capitalize on that
resource and develop expanded opportunities for involvement. We are doing that now with
the 25-Year Anniversary Committee and Americans Supporting Americans and I plan to
propose several other committees, e.g. Library, Trails, Beautification, Public Relations. I
know there are residents out there who have a passion about each of these areas and what
better way to move forward?
Goal #7: Environmentally Sound Community
Initiate Going Green Programs
Promote recycling
Evaluate environmental health
Promote environmentally conscious building standards
Develop long term plan for addressing drainage study results
Developing suggestions for improving sustainability and initiating Going Green Programs is
another opportunity for community involvement and I hope to initiate a task force to take
on this issue. This year's budget contains the funding for an extensive drainage study,
drainage and flooding being an issue that has plagued Trophy Club since inception. We are
also working on grant applications to help and once the study is complete, a long term plan
for addressing the results will help us decide which next steps will be most beneficial.
Goal #8: Economically diverse, prosperous community
Enact progressive economic initiatives
Investigate Progressive Zoning Concept
As I have previously noted, careful economic development is important to our future and we
have limited space to offer. We need to develop clear guidelines and concepts so businesses
looking to Trophy Club will know what to expect and what may be welcome, before they
invest significant funds in plans that may or may not be accepted. This provides a more
business friendly environment and hopefully will encourage investment in our town.
These are the goals and strategies the Council has developed, along with some ideas of how
we are working in these directions even now. Within the near future we will be working
together with staff to develop specific Action Plans based on these strategies, for
incorporation into the next year's budget.
As we close today, I want to challenge you, our citizens, to stay involved in your city. Take
the time to understand what is happening and voice your opinion! Be a part of creating our
future.
I would also like to thank the many citizens who have already contributed to our success. -
Whether you serve on an advisory board or committee, help out at events, attend public
meetings/or watch them, or just call or email with an issue or an idea - you are all a part of
what makes our community great.
Again, I am honored to serve as your Mayor. I have learned a lot, probably made some
mistakes, but always performed with integrity and with my total commitment to the citizens
of Trophy Club.
Thank you,
Mayor Connie White