11.20.2024 EDC Agenda Packet
TOWN OF TROPHY CLUB
MEETING AGENDA
ECONOMIC DEVELOPMENT
CORPORATION
1 Trophy Wood Drive
Trophy Club, Texas 76262
November 20, 2024 6:00 PM Council Chambers
CALL TO ORDER AND ANNOUNCE A QUORUM
PUBLIC COMMENT(S)
This is an opportunity for citizens to address the Board/Commission on any matter pursuant
to Texas Government Code Sec. 551.007. The Board/Commission is not permitted to
discuss or take action on any presentations made concerning matters that are not listed on
the agenda. Presentations are limited to matters over which the Board/Commission has
authority. Speakers have up to three (3) minutes or the time limit determined by the
Presiding Officer. Each speaker must have submitted their request to speak by completing
the Speaker’s Form or may email tdixon@trophyclub.org
REGULAR ITEMS
1. Consider approval of the October 24, 2024, Economic Development Corporation Regular
Meeting Minutes.
2. Discuss updates from the small area plan meetings held on October 29, 2024, and
November 12, 2024.
EXECUTIVE SESSION
3. Pursuant to the following designated sections of the Texas Government Code, Annotated,
Chapter 551 (Texas Open Meetings Act), the Economic Development Corporation will
recess into executive session to discuss the following:
a. Section 551.087 Deliberation regarding economic development negotiations.
1. Discuss Thrive Business Grant applications.
RECONVENE INTO REGULAR SESSION
4. Consider approval of submitted grant applications for the approved amounts under the
Thrive Business Grant.
Page 1 of 42
ADJOURN
The Board/Commission may convene into executive session to discuss posted items as
allowed by Texas Government Code Sections 551.071 through 551.076 and Section
551.087.
Notice is hereby given that a quorum of the Town of Trophy Club Town Council may be in
attendance at this meeting. The Town Council will not deliberate or take any action.
CERTIFICATION
I do hereby certify that the Notice of Meeting was posted on the bulletin board at the Town Hall
for the Town of Trophy Club, Texas, in a place convenient and readily accessible to the general
public at all times on the following date and time: November 15, 2024, at 3:45 pm, and said
Notice of Meeting was also posted concurrently on the Town’s website in accordance with
Texas Government Code Ch. 551 at least 72 hours prior to the scheduled time of said meeting.
/s/ Tammy Dixon
Tammy Dixon, Town Secretary
If you plan to attend this public meeting and have a disability that requires special needs,
please contact the Town Secretary’s Office at 6822372900, 48 hours in advance, and
reasonable accommodations will be made to assist you.
Page 2 of 42
ECONOMIC DEVELOPMENT CORPORATION
COMMUNICATION
MEETING DATE: November 20, 2024
FROM: Tammy Dixon, Town Secretary
AGENDA ITEM: Consider approval of the October 24, 2024, Economic Development
Corporation Regular Meeting Minutes.
BACKGROUND/SUMMARY: The Board held a meeting on October 24, 2024.
BOARD REVIEW/CITIZEN FEEDBACK: N/A
FISCAL IMPACT: N/A
LEGAL REVIEW: N/A
ATTACHMENTS:
1. 10.24.24 EDC Minutes
ACTIONS/OPTIONS:
Move to approve the October 24, 2024, meeting minutes.
Page 3 of 42
Town of Trophy Club Economic Development Corporation Meeting Minutes
October 24, 2024, 6:00 p.m., Regular Meeting
1 Trophy Wood Drive, Trophy Club, Texas 76262
CALL TO ORDER
Vice President Addington called the meeting to order at 6:00 p.m.
EDC BOARD MEMBERS PRESENT
John Ryback, President (arrived at 6:33 p.m.)
Teri Addington, Vice President
James Calaway, Secretary
Joseph Longo
Allan Pedersen
Garrett Wallace
EDC BOARD MEMBERS ABSENT
Scott Hinshaw
STAFF PRESENT
Brandon Wright, Town Manager
Tamara Smith, Assistant to the Town Manager
April Duvall, Director of Finance
Matt Cox, Director of Community Development
Tammy Dixon, Town Secretary
PUBLIC COMMENTS
There were none.
REGULAR ITEMS
1. Board Training
• Introduction of Members: The new members introduced themselves.
• Board Training and Economic Development Corporation Board's Roles and
Responsibilities.
Town Manager Wright provided general board training, which included information on:
• Roles and Responsibilities
• Meetings and Agendas
• Parliamentary Procedures
• Attendance Requirements
• Conflict of Interest Policies
• External Training Opportunities
Page 4 of 42
EDC Meeting Minutes – October 24, 2024 Page 2
• Use of Town Email
• Boards and Commissions Manual
Town Manager Wright also presented an overview of the Economic Development
Corporation Board’s Roles and Responsibilities, highlighting the following:
• Overview of appointment process and terms of appointment
• EDC Budget
• Dedicated Sales Tax Revenue
• EDC Projects and approval process
• Type B Projects
• Roles of President, Vice President, Treasurer, Secretary
• Responsibilities of Board Members
• Town Council Business Plan Goal #6 – Support Business
• FY 2025-2030 Strategic Plan identified initiatives related to EDC/businesses
2. Discuss and consider the appointment of an EDC Board president, vice president,
secretary, treasurer, and assistant secretary.
President
Director Ryback nominated himself for the position of President, followed by Vice
President Addington, who also nominated herself. Director Callaway seconded Director Ryback’s
nomination, while Director Longo seconded Vice President Addington’s nomination. Each
nominee provided a statement highlighting their experience and qualifications for the role. Votes
were then conducted in the order of nominations.
VOTE ON THE MOTION
AYES: Pedersen, Ryback, Wallace, Calaway
NAYES: Addington, Longo
ABSENT: Hinshaw
VOTE: 4-2-1
Due to majority vote, Director Ryback was elected President.
Vice President
President Ryback moved to nominate Teri Addington as Vice President. Director Long
seconded the motion.
VOTE ON THE MOTION
AYES: Pedersen, Addison, Wallace, Ryback, Longo, Calaway
NAYES: None
ABSENT: Hinshaw
VOTE: 6-0-1
Page 5 of 42
EDC Meeting Minutes – October 24, 2024 Page 3
Secretary
Director Longer moved to nominate James Calaway as Secretary. President Ryback
seconded the motion.
VOTE ON THE MOTION
AYES: Pedersen, Addison, Wallace, Ryback, Longo, Calaway
NAYES: None
ABSENT: Hinshaw
VOTE: 6-0-1
Treasurer
President Ryback moved to nominate the Town Manager and/or his designee as Treasurer.
Director Longo seconded the motion.
VOTE ON THE MOTION
AYES: Pedersen, Addison, Wallace, Ryback, Longo, Calaway
NAYES: None
ABSENT: Hinshaw
VOTE: 6-0-1
Asst. Secretary
Director Longer moved to nominate the Town Secretary and/or her designee as Assistant
Secretary. Director Calaway seconded the motion.
VOTE ON THE MOTION
AYES: Pedersen, Addison, Wallace, Ryback, Longo, Calaway
NAYES: None
ABSENT: Hinshaw
VOTE: 6-0-1
3. Consider approval of the September 19, 2024, Economic Development Corporation
Regular Meeting Minutes.
Vice President Addington moved to approve the September 19, 2024, meeting minutes.
Director Longo seconded the motion.
VOTE ON THE MOTION
AYES: Pedersen, Addison, Wallace, Ryback, Longo, Calaway
NAYES: None
ABSENT: Hinshaw
VOTE: 6-0-1
Page 6 of 42
EDC Meeting Minutes – October 24, 2024 Page 4
4. Discuss updates from the small area plan meetings held on October 1, 2024, and October
15, 2024.
Director Longo provided an update on the Small Area Plan, noting progress through bi -
weekly meetings with McAdams and strong public engagement efforts, including early voting
notifications and promotional materials from the Town's marketing department. Feedback will be
gathered through an online survey and two in-person sessions on November 18 at 12:00 PM and
6:00 PM. Seven of ten stakeholder interviews have been completed, resulting in positive
responses and interest for the Town's coordinated approach, while efforts continue to engage the
remaining stakeholders and address challenges like the impending sale of Spring Suites. Director
Longo expressed appreciation for the efforts of staff and McAdams and shared anticipation for
public feedback.
5. Discuss updates of the Thrive Business Grant Program.
Tamara Smith, Assistant to the Town Manager, provided an update on the Thrive Business
Grants program. She explained that the program, developed by the EDC Board last year, allocates
$300,000 to assist local businesses with matching grants of up to $20,000 for façade
improvements, interior upgrades, or equipment purchases. This year, 14 applications were
submitted, with 10 complete applications now available for review on the EDC SharePoint site.
Two incomplete applications will be held for potential reapplication next year. The grant scoring
process includes criteria such as alignment with EDC goals, project readiness, and cost-benefit
analysis. Reviews are due by November 8th to meet the timeline for Town Council approval by
December. Ms. Smith emphasized the positive feedback received from applicants and noted that
the program is a significant first step in supporting local businesses.
Ms. Smith also introduced the EDC SharePoint site as a resource for reviewing grant
materials, meeting minutes for the small area plan meetings, and timelines. She answered board
members’ questions about the program’s timeline, grant eligibility, and specific applications
requiring additional quotes due to sole-source issues.
ADOURN
President Ryback adjourned the meeting at 7:31 p.m.
_____________________________
John Ryback, President
ATTEST:
____________________________
Tammy Dixon, Town Secretary
Page 7 of 42
ECONOMIC DEVELOPMENT CORPORATION
COMMUNICATION
MEETING DATE: November 20, 2024
FROM: Brandon Wright, Town Manager
AGENDA ITEM: Discuss updates from the small area plan meetings held on October 29, 2024,
and November 12, 2024.
BACKGROUND/SUMMARY: The Economic Development Corporation (EDC) is undertaking
a comprehensive small area plan for properties adjacent to State Highway 114 Frontage Road
and Trophy Wood Drive. The aim is to redefine the property layout with a focus on various
priorities, including enhancing economic resilience, fostering service-based employment,
improving overall quality of life, promoting sustainability, enhancing pedestrian safety and
walkability, facilitating future development, and addressing area parking needs.
In May 2024, the EDC and Town Council both approved a professional services contract with
McAdams to undertake the small area plan process. The kick-off meeting was conducted on
July 8, 2024. Meetings are anticipated to be conducted every two weeks, and minutes will be
made available for the EDC to review and discuss during future meetings. The meeting minutes
from October 29, 2024, and November 12, 2024, are attached for informational purposes.
BOARD REVIEW/CITIZEN FEEDBACK: N/A
FISCAL IMPACT: The total amount for the Small Area Plan is $89,437, which will be expended
from the Economic Development Corporation Fund.
LEGAL REVIEW: N/A
ATTACHMENTS:
1. Meeting Minutes October 29, 2024
2. Meeting Minutes November 12, 2024
ACTIONS/OPTIONS:
This agenda item is being presented for discussion and feedback purposes only. No action will
be taken by the Economic Development Corporation Board for this agenda item.
Page 8 of 42
PROJECT STATUS MEETING > TROPHY CLUB SMALL AREA PLAN
4400 State Hwy 121, Suite 800, Lewisville, TX 75056 / 972. 436. 9712 creating experiences through experience
MEETING DATE:
10/29/2024
ATTENDEES:
TOWN STAFF
> Tamara Smith
> April Duval
> Brandon Wright
> Joseph Longo
> John Ryback
> Matt Cox
> April Duvall
> James Calaway
> Jill Lind
DESIGN TEAM
> Jameson Pinson
> Randi Rivera
> Marisa Brewer
SUBCONSULTANTS
> Chris Branham
> Jason Claunch
> Noah
AGENDA:
1. UPDATE ON ACTION ITEMS
ACTION ITEMS – TOWN OF TROPHY CLUB
ITEM STATUS COMMENTS
Coord availability of stakeholders for meeting Nearly
Complete
John R has update.
Online Engagement Survey In Progress Currently marketing for Survey
Nov. 5th – hard launch – survey goes live
Nov. 18th - In person engagement target
Marketing Video In Progress To add details of survey and open house
Page 9 of 42
PROJECT STATUS MEETING > TROPHY CLUB SMALL AREA PLAN
4400 State Hwy 121, Suite 800, Lewisville, TX 75056 / 972. 436. 9712 creating experiences through experience
New Items
ACTION ITEMS – MCADAMS
Prepare for Open House In Progress Board content sent to Town 10/21.
McAdams to finalize format of boards. Need
to assign stations and gather materials.
New Items
ACTION ITEMS – CATALYST
Draft Market Study In Progress Will update draft once do programming
Prepare Demographic Board Completed
New Items
Final Boards for community engagement Nov. 8th.
3. COMMUNITY ENGAGEMENT STRATEGY
a. Date – Team agreed on 11/18 as target date for open house meeting. Offer two sessions: 1) 12-2pm
and 2) 6-8pm
b. In-Person Open House with Input Boards
c. Online Input – TC determine Survey Monkey is preferred platform.
i. Input boards for online input
ii. Host on town’s website, social media, and council pages and news letter. Potential intro
video. 2 min.
iii. Open online survey first. Hold in-person session afterwards.
iv. Length of time
1. May start during early voting (oct. 21) – board for advertising on site during early
voting.
2. Town Secretary has an e-mail in to election board to see if informational boards can
be set up during early voting.
3. 11/5/24 Survey goes live – stays up through 11/19.
Soft launch with QR Code released. Hard launch Tuesday 31st.
Jill to send out QR code to the group.
4. OPEN HOUSE BOARDS/STATIONS OUTLINE
1. What is a small area plan (Resource) Brandon Terry Addington available for the evening session.
James available for the noon shift.
Page 10 of 42
PROJECT STATUS MEETING > TROPHY CLUB SMALL AREA PLAN
4400 State Hwy 121, Suite 800, Lewisville, TX 75056 / 972. 436. 9712 creating experiences through experience
a. Provide details about what a small area plan is, the vision for the area, and how this plan will
help vision the future of the area
Bold the study area boundary and call out.
2. Vision Statement and Guiding Principle (Resource) Joe and James/Terry.
a. This board will have the vision statement and images that correspond with the guiding principle
b. People will be asked to place three dots on what the values that resonate with them for this
area.
3. Demographic Board (Catalyst)
a. This will have a demographic analysis break down. This will show generational distribution,
population, household income by range, Race/Ethnicity, Household characteristics, Market
demand.
b. Joe mentioned wanting to know more information related to the demographic board to know
where people are currently eating or shopping. How do you pitch to our residents to draw them
to use this area rather than another.
c. There is an east vs. west aspect of trophy club.
d. We would like to add a board to display the trade area. Customer sample of HG Supply and
Hutchins BBQ.
4. Land Use Definition and what each use looks like (Randi)
a. On this board we will have a couple different land use types with a definition for each. Mixed
Use with upper level lofts, retail, office, entertainment,
5. What is working/ what is not working – use red dot for ‘not working’ and green dot for ‘working’ (Randi
+ Marisa) John to help.
a. Split the constraints map in half (East and West) to enlarge
b. Have an additional board to add comments
Add examples to the board to get people started down the right path.
6. Transportation to the area (How would you prefer to get to this area from your house)(Marisa)
a. This board will have a couple of columns for Bike, Walk, Golf Cart Path, Vehicle. People will put a
dot in the column of how they would prefer to access this area.
b. Joe requested adding a “YOU ARE HERE” location to the town hall site.
c. Brandon –Ask where are there mobility issues within this area, rather than what is preventing
you from using your preferred mobility method.
d. Question to remain the same. Teaser words added to board number 5.
7. Place making board with common amenities (Jameson + Ron)
a. This board we would have a 3d image showing an area of what place making looks like and have
call out and people will have the opportunity to put a dot in a row of which things within the
picture they like or don’t like
Page 11 of 42
PROJECT STATUS MEETING > TROPHY CLUB SMALL AREA PLAN
4400 State Hwy 121, Suite 800, Lewisville, TX 75056 / 972. 436. 9712 creating experiences through experience
5. OTHER ITEMS
Page 12 of 42
PROJECT STATUS MEETING > TROPHY CLUB SMALL AREA PLAN
4400 State Hwy 121, Suite 800, Lewisville, TX 75056 / 972. 436. 9712 creating experiences through experience
MEETING DATE:
11/12/2024
ATTENDEES:
TOWN STAFF
> Tamara Smith
> April Duval
> Brandon Wright
> Joseph Longo
> John Ryback
> Matt Cox
> James Calaway
> Jill Lind
DESIGN TEAM
> Jameson Pinson
> Randi Rivera
> Marisa Brewer
SUBCONSULTANTS
> Chris Branham
> Jason Claunch
> Noah
AGENDA:
1. UPDATE ON ACTION ITEMS
ACTION ITEMS – TOWN OF TROPHY CLUB
ITEM STATUS COMMENTS
Coord availability of stakeholders for meeting Nearly
Complete
John-Spoke with Andi Patel who will be the
operator for Woodsprings. Capital
improvements on interior and exterior.
Interested in project. He might come out on
Monday with a possible get together at a
later date.
Randi- Hutchins asked to get together with
Wes and Steve (Steve Wood, land owner and
part owner), Wes is not interested in
Page 13 of 42
PROJECT STATUS MEETING > TROPHY CLUB SMALL AREA PLAN
4400 State Hwy 121, Suite 800, Lewisville, TX 75056 / 972. 436. 9712 creating experiences through experience
meeting, but Steve is willing. Will reach back
out with Steve to set up a meeting. Email
Wes to see if he can come by Monday to talk
by himself.
Online Engagement Survey In Progress Nov. 5th – live survey. Update? Survey 332
open until the 22nd. Will post that if you
missed the open house we will extend till
Friday. Friday will be a hard deadline.
Nov. 18th - In person engagement target
Nov. 5th - live video. Update? Video 312
views Over 3,000 times viewed on Facebook
QR Code Send to Group Completed
Open House 11/18 Upcoming *Will take pictures to document the event.
*Trophy Club giveaways.
New Items
ACTION ITEMS – MCADAMS
Prepare for Open House Completed Station boards finalized, stations assigned,
and materials collected.
*If residents have questions afterward, they
can meet with McAdams.
*All stations that will require input will have
an input example.
*Have a notebook close by so you can take
down notes.
* Guidelines for discussion, we encourage
everyone to write down their comments
and, where appropriate, offer suggestions or
ideas for improvement.
Meeting with Woodsprings and Hutchins In Progress Randi to set up mtg w Steve Wood
(Hutchins) and the Patels (Woodspring) If
they don’t come to open house.
New Items
ACTION ITEMS – CATALYST
Draft Market Study In Progress Will update draft once do programming
Finalized Board for Marketing Station Completed
New Items
Page 14 of 42
PROJECT STATUS MEETING > TROPHY CLUB SMALL AREA PLAN
4400 State Hwy 121, Suite 800, Lewisville, TX 75056 / 972. 436. 9712 creating experiences through experience
3. COMMUNITY ENGAGEMENT STRATEGY
a. Date – Team agreed on 11/18 as target date for open house meeting. Offer two sessions: 1) 12-2pm
and 2) 6-8pm
b. In-Person Open House with Input Boards
c. Online Input – TC determine Survey Monkey is preferred platform.
i. Input boards for online input
ii. Host on town’s website, social media, and council pages and newsletter. Potential intro
video. 2 min.
iii. Open online survey first. Hold in-person session afterwards.
iv. Length of time
1. May start during early voting (oct. 21) – board for advertising on site during early
voting.
2. Town Secretary has an e-mail in to election board to see if informational boards can
be set up during early voting.
3. 11/5/24 Survey goes live – stays up through 11/19.
4. OPEN HOUSE BOARDS/STATIONS OUTLINE
1. What is a small area plan (Resource) Brandon, Teri Addington available for the evening session. James
and Garrett available for the noon shift.
a. Provide details about what a small area plan is, the vision for the area, and how this plan will
help vision the future of the area
Bold the study area boundary and call out.
2. Vision Statement and Guiding Principle (Resource) Garrett, Joe, James and Teri.
a. This board will have the vision statement and images that correspond with the guiding principle
b. People will be asked to place three dots on what the values that resonate with them for this
area.
3. Demographic Board (Catalyst)
a. This will have a demographic analysis break down. This will show generational distribution,
population, household income by range, Race/Ethnicity, Household characteristics, Market
demand.
b. Joe mentioned wanting to know more information related to the demographic board to know
where people are currently eating or shopping. How do you pitch to our residents to draw them
to use this area rather than another.
c. There is an east vs. west aspect of trophy club.
Page 15 of 42
PROJECT STATUS MEETING > TROPHY CLUB SMALL AREA PLAN
4400 State Hwy 121, Suite 800, Lewisville, TX 75056 / 972. 436. 9712 creating experiences through experience
d. We would like to add a board to display the trade area. Customer sample of HG Supply and
Hutchins BBQ.
4. Land Use Definition and what each use looks like (Randi)
a. On this board we will have a couple different land use types with a definition for each. Mixed
Use with upper-level lofts, retail, office, entertainment,
5. What is working/ what is not working – use red dot for ‘not working’ and green dot for ‘working’ (Randi
+ Marisa) John to help.
a. Split the constraints map in half (East and West) to enlarge
b. Have an additional board to add comments
Add examples to the board to get people started down the right path.
6. Transportation to the area (How would you prefer to get to this area from your house) (Marisa)
a. This board will have a couple of columns for Bike, Walk, Golf Cart Path, Vehicle. People will put a
dot in the column of how they would prefer to access this area.
b. Joe requested adding a “YOU ARE HERE” location to the town hall site.
c. Brandon –Ask where are there mobility issues within this area, rather than what is preventing
you from using your preferred mobility method.
d. Question to remain the same. Teaser words added to board number 5.
7. Place making board with common amenities (Jameson + Ron)
a. This board we would have a 3d image showing an area of what place making looks like and have
call out and people will have the opportunity to put a dot in a row of which things within the
picture they like or don’t like
5. OTHER ITEMS
Page 16 of 42
ECONOMIC DEVELOPMENT CORPORATION
COMMUNICATION
MEETING DATE: November 20, 2024
FROM: Tamara Smith, MSL, Assistant to the Town Manager
AGENDA ITEM: Consider approval of submitted grant applications for the approved amounts
under the Thrive Business Grant.
BACKGROUND/SUMMARY: On July 11, 2023, the Economic Development Corporation (EDC)
discussed and considered a grant program tailored to benefit businesses within the Trophy
Club community. The EDC deliberated and expressed the desire to support projects
encompassing exterior and interior enhancements, equipment, and signage upgrades.
Moreover, the Board has advocated for a nominal contribution from businesses in the form of
matching funds, which will foster a sense of mutual accountability.
The Board allocated $300,000 to the grant program for FY 2023-2024. The proposed program
would be a yearly application with an evaluation and presentation to the EDC. A formal
agreement will follow with progress reporting, final inspections, and performance
requirements.
The Thrive Business Grant program offers reimbursable matching grants (75%) of up to $20,000
to support facade enhancements, sign improvements, interior renovations, equipment
upgrades, and other critical investments. Under the terms of the grant, work must begin within
six months from the date of the award. Grantees will be required to submit regular progress
reports, including financial statements, photos, and updates on project milestones. Failure to
meet specified performance requirements as set forth in each agreement will require 100%
repayment of the grant dollars received.
On October 11, 2023, staff presented a draft of the grant program to the Economic
Development Corporation (EDC) for review. The proposal was then discussed and approved by
the EDC Board during its meeting on February 27, 2024. Following this, the Thrive Business
Grant received Town Council approval on May 28, 2024. The grant program was officially
opened to the public on July 8, 2024.
Since the program's launch, the Town Manager, Communications Director, and Assistant to the
Town Manager have conducted site visits to businesses located along Trophy Club Drive,
Highway 114 Frontage Road, PD 30, Trophy Club Commons, and Trophy Club Plaza.
We received twelve (12) applications for this grant cycle.
This agenda item seeks approval for the Thrive Business Grant applicants. Once applicants are
approved by the EDC, these applicants will be submitted to the Town Council for final approval.
Page 17 of 42
BOARD REVIEW/CITIZEN FEEDBACK: N/A
FISCAL IMPACT: The Board allocated $300,000 from the EDC 4B Fund for the Fiscal Year 2023-
2024 grant program. For the Fiscal Year 2024-2025, the budget includes a cap of $150,000 for
the Thrive Grant Program. This arrangement ensures that the remaining $150,000 will be
available for the grant program in subsequent years.
LEGAL REVIEW: N/A
ATTACHMENTS:
1. Thrive Business Grant
2. Approval Guidelines
3. Review Sheet
4. Review Matrix
ACTIONS/OPTIONS:
Move to approve selected submitted grant applications for the approved amounts under the
Thrive Business Grant.
Page 18 of 42
Thrive Business Grant
FY 23-24
Guidelines and Application
Exhibit "A"
Page 19 of 42
Page 20 of 42
The Thrive Business Grant (TBG) is an initiative aimed at supporting local
businesses within the Town by providing reimbursable matching grants for
various improvement projects. The program seeks to enhance the visual appeal
and improve overall competitiveness of businesses, ultimately driving economic
growth and community prosperity.INTRODUCTIONPage 21 of 42
The Trophy Club Economic Development Corporation
(EDC) is dedicated to driving economic progress within the
Town. Its core mission is to actively foster employment
opportunities and enhance the overall well-being of the
community by spearheading, developing, facilitating, and
financing projects in accordance with the Economic
Development Act.
In 2023, the EDC Board earmarked $300,000 to kickstart the TBG . This program
is designed with the aim of fostering enhancements both externally and internally,
as well as furnishing essential equipment to facilitate expansion and operational
efficiency. The overarching objective is to maintain our Small Town Charm and
stimulate customer growth within the Town.
The EDC places significant emphasis on thorough deliberation, ensuring that all
grants align with the best interests of the community and that the projected
benefits are effectively realized.
Each applicant will be viewed on a case-by-case bases to help businesses achieve
success in Trophy Club.BACKGROUNDPage 22 of 42
The TBG is a dynamic initiative aimed at fortifying local
businesses within the town. This program offers reimbursable
(75%) matching grants of up to $20,000 to support facade
enhancements, sign improvements, interior renovations,
equipment upgrades, and other critical investments. By
empowering businesses to make these vital improvements, the
EDC aims to bolster the Town's economic vitality, create a
more appealing business environment, and foster community
prosperity.
The program aims to facilitate well-thought-out improvements that harmoniously
incorporate essential storefront elements into a appealing identity, potentially
including provisions for establishing an accessible public entrance if necessary.
Additionally, it supports interior enhancements aimed at improving the overall
customer experience and the enhancement of existing signage or the construction
of new signage approved by the Town. While Town staff will offer guidance on
acceptable improvements, applicants are responsible for collaborating with
licensed architects and contractors to refine the conceptual design according to
the scope of work.OVERVIEWPage 23 of 42
While the Town will review all TBG applications that align
with the eligibility criteria, it places particular emphasis on
backing projects poised to yield a substantial positive influence
on both the Town and its economic landscape.
This includes generating increased business activity, making
significant financial investments, facilitating revitalization
efforts, and ensuring the retention or expansion of existing
employers.
Prior to participating in the program, applicants must ensure they are current
with all municipal tax obligations;
Applicants are required to have no Town liens recorded against any property
owned by them, encompassing, but not limited to, liens for weed control,
demolition, board-up/open structure, and outstanding payments;
Eligibility Criteria:ELIGIBILITY CRITERIAEligible applicants must either be property owners or tenants
situated within the Town of Trophy Club;
Tenants must obtain written approval from property owners
in order to participate in the program;
Page 24 of 42
Eligibility Criteria:
All applicants have to be located within Trophy Club;
All applicants are required to adhere to both state and local laws and
regulations governing licensing, permits, building codes, and zoning
requirements;
Excluded from consideration are government offices, residential properties,
home-based enterprises, religious organization, churches, as well as
establishments dealing in sexually-oriented or smoking paraphernalia
products;
Applicants must demonstrate financial stability and a clear plan for the
project's completion.ELIGIBILITY CRITERIAPage 25 of 42
Interior Renovations: Funding can be allocated for interior renovations, such as;
Remodeling enhancements that improve the customer experience,
General maintenance such as HVAC, plumbing, electrical, etc.
Equipment Purchases: Grants can cover the cost of purchasing new equipment
or upgrading existing machinery to increase operational efficiency and
productivity.
Signage: Grants can cover the cost of purchasing signage off site to promote and
market the their business.
Applications must be made prior to work beginning. No grants will be awarded
for work that has already started, in progress, or completed.ELIGIBILITY PROJECTSFaçade Improvements: Grants may be used to enhance the
exterior appearance of businesses, including;
Improvements to an existing exterior structure,
Improvements to public facing façade(s)
Signage
Seating
General building/property beautification including
landscape
Page 26 of 42
Any deviation from the approved grant project may result in the total or partial
withdrawal of the grant.
Grants are awarded as a single payment to the applicant, excluding sales tax. The
Town will not reimburse any sales tax on items purchased.
If an applicant is awarded a grant for any work performed pursuant to this
program and the work is altered for any reason within one year from the date of
construction, the applicant may be required to reimburse the Town of Trophy
Club immediately for the full amount of the grant.
Further, if a property is listed for sale and/or leased to a tenant for a purpose not
originally intended by the grant application within one year of reimbursement,
the applicant may be required to reimburse the Town of Trophy Club
immediately for the full amount of the grant.GRANT REQUIREMENTSWork must begin within six months from the date of the
award.
Grant funds are paid out on a reimbursement basis once
completed work has been verified by Town staff as compliant
with the plans proposed in the approved application.
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Each TBG application will be processed in accordance with
the following standards and procedures.
One of the prerequisites is furnishing documentation
confirming the absence of any outstanding property tax
payments for the property.
Applicants undertaking projects that encompass the
refurbishment of one or more existing structures must furnish a
comprehensive plan along with quotes and cost projections for
the renovations.
Furthermore, if a project is not approved for the intended fiscal
year, the application will be retained for consideration for up to
one year.
Interested businesses will complete and submit a application form, including
property owner written approval (if applicable) project details,
comprehensive plan, project cost, two quotes (if applicable), and a timeline
for completion.
The EDC will review applications and may approve applications based on
eligibility criteria and alignment with program goals.
The approved applications will then be reviewed by the Town Manager
before being submitted to the Town Council.
The application review process will take up to 60 days.
Selected businesses will be notified of their grant award and will receive
instructions on reimbursement procedures.
Approved businesses will sign a performance agreement, and will
be instructed on when to begin their proposed projects and
may seek reimbursement upon completion.
Application Process:APPLICATION PROCESSThe TBG will announce specific periods when
applications will be accepted from eligible businesses.
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Progress Reporting: Grantees will be required to submit regular progress
reports, including financial statements, photos, and updates on project
milestones.
Final Inspection: Upon project completion, a final inspection will be
conducted to ensure that the work meets the program's standards.
Reimbursement Process: Grantees will submit documentation for eligible
expenses, and reimbursement will be issued in accordance with the program's
guidelines.
Performance Requirements: Grantees will be required to fulfill performance
requirements set forth in the performance agreement, failure to meet the
specific requirements in the agreement will mean repayment of 100% of grant
dollars received.
Monitoring & Accountability
Process:MONITORING & ACCOUNTABILITYPage 29 of 42
As part of the consideration for any incentives, the Town will have the right to
review and verify the applicant’s financial statements and records related to the
project and the amount of any incentives that may be payable in any given year;
and conduct an on-site inspection of the project in order to verify compliance with
the terms and conditions of the TBG.
The Town Council retains sole authority to approve or deny
any TBG application and is under no obligation to approve
any application.
The Town retains the authority to reject an application while
offering suggestions for improvements that could lead to
future acceptance.
The Town of Trophy Club has the right to terminate any
agreement under the TBG if a participant is found to be in
violation of any conditions set forth in these guidelines.
The Town reserves the right to make adjustments regarding
conditions and parameters outlined in these guidelines.
Prioritization is given to established businesses over those
operational for a year or less.
The possibility exists to approve multiple projects for
businesses if additional funding remains available.ADDITIONAL INFORMATIONPage 30 of 42
ELIGIBLE AREATown of Trophy Club
Boundary Map
Page 31 of 42
APPLICATIONApplicant Name
Business Name
Business Address
Mailing
Address
Thrive Business Grant (TBG)
Application
Contact Number
E-mail Address
Building Owner
Name
Building
Name
Project Information
Project Site/
Address
Project
Type
Project
Description
Page 32 of 42
APPLICATIONHow will this
project benefit the
community?
How will this
project benefit your
business?
Project Expenditures Expenditure Total Total Grant Dollars
Requested for Expenditure
Project Cost
Thrive Business Grant (TBG)
Application
Page 33 of 42
APPLICATIONTotal Cost of
Project
Total Grant Dollars
Requesting
*25% of total cost of project is the responsibility of the applicant.
Number of
Employees
Number of Years in
Trophy Club
Business Information
Annual Revenue
Please ensure that the final project scope of work, along with accompanying pictures, drawings, and
any relevant documentation, is attached. This comprehensive package will play a crucial role in
conveying a cohesive narrative that will aid the EDC and Town staff in comprehending your vision
for the allocation of grant funds.
By signing this document, you affirm that you possess the requisite authority to seek funding for the
mentioned business, you will abide by the program guidelines, and that the information furnished is
true and accurate to the best of your knowledge.
Signature: _________________________________________________________________________
Printed Name: _____________________________________________________________________
Title: _____________________________________________________________________________
Date: ________________________________
Will this project create or retain jobs?Yes No
Thrive Business Grant (TBG)
Application
Page 34 of 42
Page 35 of 42
In-Person:
Town of Trophy Club
1 Trophy Wood Drive
Trophy Club, TX 76262
Via E-mail:
thrive@trophyclub.org
Please Return To:
Page 36 of 42
APPROVAL GUIDELINES
Processing EDC (Economic Development Corporation) grant applications for approval requires careful consideration and adherence to specific guidelines to ensure fairness,
transparency, and effective allocation of resources. Below is a guide to help you through the process:
Review Application Material:
o Application,
o Property owner written approval,
o Project Details/Comprehensive Plan,
o Project Cost Projections,
o Two Quotes, and
o Timeline.
Eligibility Criteria:
o Verify applicant meets eligibility requirements outlined in the grant program.
o Located in Trophy Club Town limits,
o Property owner,
o Or is the tenant with written approval from property owner,
o Current with all municipal tax obligations,
o No Town liens,
o Financial Stability, (they can provide 25% to the project)
o Years in Trophy Club,
o Is NOT:
A government office,
Residential property,
Home-based enterprise,
Sexually-oriented business,
Religious organizations,
Churches, and
Is a business specifically selling smoking paraphernalia products.
Compliance with Regulations:
o Ensure the proposed project complies with all relevant regulations and guidelines,
including local, state, and federal laws, example: permitting, building codes, zoning requirements, licensing, etc.
o Confirm that the project aligns with the goals and objectives of the EDC.
Enhances the overall well-being of the community,
Stimulates customer growth,
Positive influence on the Town and the economy, and
Page 37 of 42
Foster employment retention or opportunities.
Financial Viability:
o Review the financial viability of the project by reviewing budgets, financial
statements, projects, project cost.
Impact Assessment:
o Evaluate the potential economic, social, and environmental impact of the proposed project on the community, and
o Consider factors such as job creation, tax revenue generation, community development, and sustainability.
Evaluation Criteria: Points
o Accuracy and completeness of the entire Application Package. (25 points) _______
o Project Readiness. (25 points) _______
o Project Cost. (25 points) _______
o Alignment with EDC goals and objectives. (25 points) _______
EDC Feedback:
Provide feedback on the application, project, cost, and alignment with EDC goals and objectives. Include if you approve this application and why.
Page 38 of 42
APPLICATION
MATERIAL Check
1 APPLICATION
2 PROPERTY OWNER
WRITTEN APPROVAL
3 PROJECT DETAILS
4 PROJECT COST
5 TWO QUOTES
6 TIMELINE
THRIVEBUSINESSGRANT REVIEW
BUSINESS NAME
BUSINESS LOCATION
ELIGIBILITY CRITERIA Check
1 LOCATED IN TROPHY
CLUB
2 NO TOWN LIENS
3 YEARS IN TROPHY
CLUB
4
CAN PROVIDE 25%
MATCHING FUNDING
REQUIRED FOR
GRANT
Notes:
___________________________________________________
___________________________________________________
___________________________________________________
___________________________________________________
___________________________________________________
___________________________________________________
Page 39 of 42
IMPACT
ASSESSMENT
Positive
or
Negative
1 ECONOMIC
2 SOCIAL
(WELL BEING OF COMMUNITY)
3 ENVIRONMENTAL
4 HEALTH
5 JOB CREATION
6 TAX REVENUE
GENERATION
7 COMMUNITY
DEVELOPMENT
THRIVEBUSINESSGRANT REVIEW
BUSINESS NAME
BUSINESS LOCATION
PROJECT ALIGNMENT
WITH EDC GOALS Check
1
ENHANCES THE
OVERALL WELL-BEING
OF THE COMMUNITY
2 STIMULATES
CUSTOMER GROWTH
3
POSITIVE INFLUENCE
ON THE TOWN AND THE
ECONOMY
4
FOSTER EMPLOYEMENT
RETENTION OR
OPPORTUNITIES
*Check all that may apply
Notes:
___________________________________________________
___________________________________________________
___________________________________________________
___________________________________________________
___________________________________________________
*Check all that may apply
Page 40 of 42
THRIVEBUSINESSGRANT REVIEW
BUSINESS NAME
BUSINESS LOCATION
EVALUATION CRITERIA Points
1
ACCURACY AND
COMPLETENESS OF THE
ENTIRE APPLICATION
PACKAGE (25 PTS)
2 PROJECT READINESS (25
PTS)
3 PROJECT COST (25 PTS)
4
ALIGNMENT WITH EDC
GOALS AND OBJECTIVES
(25 PTS)
TOTAL PTS
Notes:
___________________________________________________
___________________________________________________
___________________________________________________
___________________________________________________
___________________________________________________
Page 41 of 42
Average Town
Business Name Project Scope
Evaluation
Criteria
Points
Percentage
of Points
Cost of
Project
Grant
Dollars
Requested
25% Grant
Dollars
Required by
Business
75% of Grant
Dollars
Reimbursed
by Town
Amended Grant Dollar
Amount Notes Approved/Not Approved Moved to Next Year
Follow-up
needed? Y/N
Mathnasium #1 Exterior 485 97% 5,705.00 4,279.00 1,426.25 4,278.75
Fish and Knife Interior 482 96% 25,000.00 20,000.00 6,250.00 18,750.00
Jolley Orthodontics Equipment 477 95% 24,144.22 18,108.16 6,036.06 18,108.17
Trophy Club Vision Care Interior 472 94% 90,000.00 35,000.00 70,000.00 20,000.00 Max Grant Dollars $20,000
Grace Development Exterior 465 93% 29,368.23 15,000.00 9,368.23 20,000.00 Max Grant Dollars $20,000
David Ryan Smith Equipment 455 91% 19,850.00 14,887.50 4,962.50 14,887.50
HG SPLY CO Exterior 455 91% 14,000.00 10,500.00 3,500.00 10,500.00
Envision Complete Fitness, LLC Equipment 453 91% 120,000.00 20,000.00 100,000.00 20,000.00 Max Grant Dollars $20,000
Alexander Wenner DDS Equipment 447 89% 20,842.35 20,000.00 5,210.59 15,631.76
ACF Property Exterior 409 82% 11,362.47 11,362.47 2,840.62 8,521.85
Trophy Club Executive Suites Interior 330 66% 26,843.86 18,598.52 6,843.86 20,000.00 Max Grant Dollars $20,000
Mathnasium #2 Interior 245 49% 3,725.00 2,793.00 931.25 2,793.75
Total 390,841.13 190,528.65 217,369.35 173,471.78
Total Budget
Thrive Business Grant Review Matrix
Page 42 of 42