RES 2024-16 FY25 Business Plan TOWN OF TROPHY CLUB, TEXAS
RESOLUTION NO. 2024-16
A RESOLUTION OF THE TOWN COUNCIL OF THE TOWN OF
TROPHY CLUB ADOPTING THE FISCAL YEAR 2025 BUSINESS
PLAN FOR THE STRATEGIC PLAN; AND PROVIDING AN
EFFECTIVE DATE.
WHEREAS, the Town of Trophy Club, Texas (the "Town"), recognizes the
importance of strategic planning as a means to guide the Town's development, resource
allocation, and service delivery; and
WHEREAS, on June 6-7, 2024, the Town Council, under the guidance of the
Town Manager, conducted a strategic planning retreat to review and prioritize initiatives
for Fiscal Year 2025; and
WHEREAS, during the retreat, the Town Council and staff collaboratively
developed and refined initiatives aligned with the Town's strategic plan objectives, which
include prioritizing public safety, promoting quality of life, strengthening infrastructure,
upholding housing standards, and supporting business; and
WHEREAS, the "Fiscal Year 2025 Business Plan", as detailed in the attached
Exhibit A, has been prepared to execute the top initiatives identified during the retreat,
and provides a detailed work plan for the upcoming fiscal year to achieve the Town's
strategic goals; and
WHEREAS, the Town Council has reviewed the proposed "Fiscal Year 2025
Business Plan" and finds that it aligns with the Town's long-term vision and strategic
objectives, ensuring the effective and efficient use of Town resources.
NOW, THEREFORE, BE IT RESOLVED BY THE TOWN COUNCIL OF THE
TOWN OF TROPHY CLUB, TEXAS; THAT:
Section 1. The facts and recitals set forth in the preamble of this Resolution are
hereby found to be true and correct.
Section 2. The Town Council hereby adopts the "Fiscal Year 2025 Business
Plan", which is attached hereto as Exhibit A.
Section 3. The Town Manager is authorized and directed to implement the
initiatives outlined in the "Fiscal Year 2025 Business Plan" and to periodically report
progress to the Town Council.
Section 4. This Resolution shall take effect from and after its date of passage in
accordance with law.
RESOLUTION 2024-16 PAGE 2
PASSED and APPROVED by the Town Council of the Town of Trophy Club,
Texas on this 9TH day of September 2024.
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ATTEST: �'
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Tammy Dixon, c
n Secretary
APPROVED TO AS FORM:
De • n Attorney
Resolution No. 2024-16 Exhibit A
TOWN OF
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BUSINESS
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Welcome to the Town of Trophy Club's Fiscal Year 2025 Business Plan. This
strategic document outlines our vision, focus areas, and action plans for
the upcoming year. The Town Council, Town Manager, and staff are
committed to serving our residents, businesses, and stakeholders with
dedication and transparency.
As you review this plan, you'll see our commitment to prioritizing public
safety, promoting quality of life, strengthening infrastructure, upholding
housing standards, and supporting local businesses. Our business plan
details actionable steps designed to make Trophy Club a great place to
work, live, play, and thrive!
The Town's Strategic Plan was developed based on input from the Town
Council, Town staff, and Trophy Club residents and businesses. As part of
the Town's annual budget process, key objectives and initiatives to be
achieved over the next one or two years are identified and included in the
Town's Business Plan for that year. Systematic attention to the long-term
Strategic Plan and the immediate action Business Plan allows the Town to
dedicate time and resources to important community initiatives and drive
advancement in the areas that matter most.
w � . 00000
PRIORITIZE PUBLIC Strengthen emergency management
SAFETY
preparedness and education.
PRIORITIZE PUBLIC
SAFETY Create strategies to address safety needs.
PROMOTE Create, implement, and maintain a
QUALITY OF LIFE comprehensive master plan for Trophy Club's
public parks and spaces with funding strategies.
STRENGTHEN
INFRASTRUCTURE funding strategies to support long-term
�A\ infrastructure needs.
UPHOLD HOUSING
STANDARDS Improve aging in place options for residents.
SUPPORT BUSINESS Redevelop and create successful business areas
fostering a unique sense of place.
000 FF a
STRATEGIC INITIATIVES 401:,
PRIORITIZE PUBLIC
SAFETY
Cie
GOAL 1 DE•ARTMENT WORK PLAN
1. Research best practices in crisis communication and
emergency management from other municipalities.
Communications Dept I Start FY 2025 Q1 I Complete FY
2025 Q1
2. Draft an interlocal agreement with Roanoke for
emergency management coordinator services.
Fire Dept I Start FY 2025 Q1 I Complete FY 2025 Q2
Craft a comprehensive
3. Review emergency management plans for Roanoke
crisis communication and Denton County.
handbook and emergency Fire Dept I Start FY 2025 Q1 I Complete FY 2025 Q2
management plan, define 4. Review best practices in park and recreation facilities
the Mayor's emergency and outdoor area emergency management plans and
provide recommendations for inclusion in the
communication emergency management plan.
responsibilities, and Parks & Recreation Dept I Start FY 2025 Q1 I Complete FY
formulate an emergency 2025 Q2
management strategy. 5. Develop a draft outline, structure, and content for
emergency operating procedures.
Fire Dept I Start FY 2025 Q2 I Complete FY 2025 Q3
6. Organize a meeting with key stakeholders to define
communication roles and responsibilities.
Fire & Communications Depts I Start FY 2025 Q2 I
Complete FY 2025 Q2
Strengthen emergency management preparedness and P F ® 0 0 0
education.
STRATEGIC INITIATPIrC
PRIORITIZE PUBLIC
SAFETY
GOAL 1 DEPARTMENT WORK PLAN
7. Develop facility recommendations for park and
recreation facilities and outdoor areas to identity
opportunities for customer service improvement
during emergency situations.
Parks & Recreation Dept I Start FY 2025 Q3 I Complete
FY 2025 Q3
Craft a comprehensive 8. Review and finalize a Town emergency operating
crisis communication procedures manual.
Fire Dept I Start FY 2025 Q3 I Complete FY 2025 Q4
handbook and emergency
management plan, define 9. Develop a draft outline, structure. and content for a
crisis communication handbook.
the Mayor's emergency Communications Dept I Start FY 2025 Q3 I Complet,
communication FY 2025 Q4
responsibilities, and
10. Review and finalize the crisis communication
formulate an emergency handbook and emergency communication strategy.
management strategy. Communications Dept I Start FY 2025 Q4 I Complete
FY 2025 Q4
11. Develop and conduct training sessions and
simulations for town officials and staff on emergency
management and communications protocols.
Fire & Communications Depts Start FY 2025 Q4
Complete FY 2026 Q1
Strengthen emergency management preparedness and o
9 0 0 0
education.
STRATEGIC INITIATIVES
PRIORITIZE PUBLIC
SAFETY
1116
GOAL 2 DEPARTMENT WORK PLAN
1. Create a traffic safety specialist team of specialists,
community representatives, law enforcement officials,
and street department personnel.
Police & Community Development Depts 'Start FY
2025 Q1 I Complete FY 2025 Q1
Enhance public safety on
2. Identify specific locations and areas for traffic, golf
Town property by cart,and pedestrian safety concerns.
assessing and addressing Police Dept I Start FY 2025 Q1 I Complete FY 2025 Q
traffic, mobility, and
3. Conduct a traffic, golf cart, and pedestrian safety
pedestrian concerns, with audit for identified locations and areas with review
a focus on golf cart and and input from the traffic safety team.
biking safety in crosswalks Police Dept Start FY 2025 Q1 I Complete FY 2025 Q2
and sidewalks. 4. Identify officer and street department training needs
based on the traffic, golf cart, and pedestrian safety
audit.
Police & Community Development Depts I Start FY
2025 Q2 I Complete FY 2025 Q3
Create strategies to address safety needs. Q 0 0 0
(<STRATEGIC INITIATIVES
PRIORITIZE PUBLIC
SAFETY
GOAL 2 DEPARTMENT WORK PLAN
5. Develop specialized enforcement plans to address
traffic, golf cart, and pedestrian safety areas identified
during the safety audit.
Police Dept I Start FY 2025 Q2 I Complete FY 2025 Q3
Enhance public safety on
Town property by 6. Review existing infrastructure including current
assessing and addressing pedestrian crosswalk flasher technology and replace
flasher cabinets.
traffic, mobility, and Community Development Dept I Start FY 2025 Q2 I
pedestrian concerns, with Complete FY 2025 Q4
a focus on golf cart and 7. Develop a media campaign to create awareness
biking safety in crosswalks around traffic, golf cart, and pedestrian safety areas
and sidewalks. identified during the safety audit.
Fire & Communications Depts I Start FY 2025 Q3 I
Complete FY 2025 Q4
Create strategies to address safety needs. vd Q 0 0 0
STRATEGIC INITIATIVES
PROMOTE
QUALITY OF LIFE
1,1
GOAL 3 DEPARTMENT WORK PLAN
1. Conduct a request for qualifications procurement
process to obtain a consultant to complete a
comprehensive Parks& Recreation Master Plan.
marks & Recreation Dept I Start FY 2025 Q1 I Complet.
=Y 2025 Q1
2. Conduct an assessment and inventory of all existing
park assets in Trophy Club including facilities,
Finalize a comprehensive equipment, and natural areas.
parks & Recreation Dept I Start FY 2025 Q1 I Complet
master plan for parks and FY 2025 Q2
conduct a thorough
3. Perform a detailed assessment of current fees.
inventory of the Town's
programs, and revenues and expenses associated with
park assets. current recreation programs
Darks & Recreation Dept I Start FY 2025 Q1 I Complet.
FY 2025 Q2
4. Create a communication strategy for public
meetings and surveys to support public input into the
master plan process.
Parks & Recreation & Communications Depts I Start F
2025 Q1 I Complete FY 2025 Q2
Create, implement, and maintain a comprehensive master
plan for Trophy Club's public parks and spaces with ',;'F NIV 0 0 0
funding strategies.
STRATEGIC INITIP "
PROMOTE
QUALITY OF LIFE
Nfr,
GOAL 3 9 EPA* MENT WORK PLAN
5. Develop the recreation program plan to implement
desired recreation programs at Town parks and
facilities.
Parks & Recreation Dept I Start FY 2025 Q1 I Complet,
FY 2025 Q3
Finalize a comprehensive
6. Finalize a detailed master plan for the development,
master plan for parks and maintenance, and funding of Trophy Club's public
conduct a thorough parks and spaces.
inventory of the Town's 'arks & Recreation Dept I Start FY 2025 Q2 I Complex
FY 2025 Q3
park assets.
7. Obtain Parks & Recreation Board and Town Council
approval of the final Parks& Recreation Master Plan.
Parks & Recreation Dept I Start FY 2025 Q3 I Complet.
FY 2025 Q4
Create, implement, and maintain a comprehensive master
plan for Trophy Club's public parks and spaces with irgisQ 0 0 0
funding strategies.
STRATEGIC IN ITIATIVES
GOAL 4 DEPARTMENT WORK PLAN
1. Develop GIS mapping layers and assessment report to
include location, age, and condition of the Town's
physical assets to include roadways, sidewalks, drainage
infrastructure, signs, streetlights, park lighting, facilities,
-
ommunity Development De •rt FY 2025 Q1
•mplete FY 2025 Q4
2. De • • standard maintenance and replacement
sical ass-
Develop a 10-year ommunity Development rt FY 2025 •
omplete FY 2026 Q2
maintenance and
replacement plan for the 3. Y nt report and maintenance /
replacement schedules, develop a 10-year maintenance
Towns physical assets,
setting funding targets, ommunity Development Dept I Start FY 2026 Q2
and actively pursue grant omplete FY 2026 Q3
opportunities. 4.' ' •- fundi •"strategies and schedule the 10-year
maintenance and replacement plan within the Town's
Capital Improvement Plan and long-term debt financing
5 -ommunity Development & Finance Depts I Start FY
026 Q3 I Complete FY 2026 Q3
5. Finalize a 10-year maintenance and replacement plan
.
ommunity Development & Communications Depts I
tart FY 2026 Q4 I Complete FY 2026 Q4
Develop comprehensive maintenance plans and funding P F 9 0 0
strategies to support long-term infrastructure needs.
4FLIC
STRATEGIC INITIATIVES
UPHOLD HOUS!
STANDARDS
GOAL 5 DEPARTMEMT WORK PLAN
1. Conduct a review of ordinances and best practices in
municipal governments for regulating and permitting
senior group homes and boarding homes, to include
legal cases and framework
unity Development Depts
tart FY 2025 • •., •,,:te FY 2025 Q2
2. Organize a community input group to review
neighborhood concerns with senior group homes and
boardi ,, , • ., _„.BTro• , .
, _ . .a.neighb• , ;
anager's &". -�mmuni opment De•.
rt FY 2025 Q3 I Complete FY 2025 •.
Establish best practices
3 Deve op rcom emen•'at[ons' and conduct a `Town
for permitting senior Council Work Shop to review potential ordinance
group homes and improvements for regulating and permitting senior
boarding homes. ommunity Development Dept I Start FY 2025 Q4
omplete FY 2025 Q4
4. Finalize ordinance change recommendations for
ommunity De' •ment Dept I Start FY 2025 •...
om•fete FY 2026„1,1
5. Obtain Town Council approval for recommended
ordinance changes to improve regulation and permitting
ommunity Development Dept I Start FY 2026 Q1
omplete FY 2026 Q1
Improve aging in place options for residents 0 V 0 0 0
wow
STRATEGIC 1141ITIATIVES
SUPPORT
BUSINESS
9
GOAL 6 DEPARTMENT WORK PLAN
1. Engage a consultant to develop a small area plan for
area surrounding Town-owned property near SH 114
and Trophy Wood Drive.
Town Manager's Dept I Start FY 2025 Q1 I Complete FY
2025 Q1
2. Develop a project webpage and video to explain the
small area plan project.
own Manager's & Communications Depts I Start F
Continue redevelopment '.025 Q'l I Complete FY 2025 Q1
strategies and themes for
3. Conduct a community open house forum and online
the SH 114 corridor and surveys for public input into desired uses for the small
other commercial areas. area plan.
Town Manager's Dept I Start FY 2025 Ql I Complete F
'025 Q2
4. Create a draft small area plan document based on
community input to include concept plans and
implementation strategies to incentivize
redevelopment of the small area plan location.
-own Man,.yer's Dept I Start FY 2025 Q2 I Complete F
)025 Q4
Redevelop and create successful business areas P F 0 ® 9
fostering a unique sense of place.
STRATEGIC INITIATIVES
V21CS
SUPPORT
BUSINESS
9
GOAL 6 DEPARTMENT WORK PLAN
5. Conduct a joint work shop of the Economic
Development Corporation and Town Council to review
the draft small area plan.
Town Man yer s uep j Mart FY 2025 Q4 I Complete
2025 Q4
6. Finalize the small area plan report and obtain
approval from the Economic Development
Corporation Board and the Town Council
own Manager's Dept I Start FY 2025 Q4 I Complete F
Continue redevelopment 026 Ql
strategies and themes for 7. Develop a website to house information about the
the SH 114 corridor and finalized small area plan report.
;iunications Dt . `f 2026 Q1 I Comp!,
other commercial areas. FY 2026 Q1
8. Develop incentive plans for the development of
projects contained in the final small area plan.
Town Manager's Dept I Start FY 2026 Q1 I Complete F
2026 Q2
9. Update the Comprehensive Land Use Plan to reflect
changes recommended by the small area plan.
Community Development Dept I Start FY 2026 Q1
Complete FY 2026 Q2
Redevelop and create successful business areas 0
fostering a unique sense of place. 0 1�!V 0
MISSION &VISION
V
.�F Trophy Club will be a connected and
S vibrant town that provides an
IL I engaged and active community
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The Town of Trophy Club focuses on =-
enriching the lives of our residents, S
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businesses, visitors, and organizations
by leading in exceptional services -- 0
that cultivate a thriving community. ��" `° N
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